Bachelor of Science in Business Administration — Marketing Management

Program Overview

Develops business professionals with marketing insight, ethical judgment, and practical skills for organizations and entrepreneurial ventures.

What Students Learn

• Marketing principles and brand strategy foundations
• Business communication and market understanding
• Ethical decision-making in business contexts
• Professional readiness for commerce and enterprise

Career Direction

• ▸Marketing and sales-related roles
• ▸Business operations support
• ▸Entrepreneurship and further business studies

Program Highlights

• Part of HCCC’s business administration offerings
• Forms responsible professionals and creative innovators